Chicco is a beloved Italian brand for baby and kids goods, known in more than 100 countries, including Italy, Spain, USA, UK, France and Bulgaria. The main goal of the company is to provide simplified and safe products tailored to the specific age they serve.
In order to reach a growing number of customers, Chicco relies on the opportunities offered by internet commerce to reach more customers in a more efficient way.
In order to successfully consolidate its position among Bulgarian online users, Chicco chose the Magento platform and, respectively, as partner Stenik to build a concept for a successful online presence for the brand in Bulgaria. Our team has developed an e-shop with one general administration with the one of two more sites of our client, each of them has an individual design and structure and looks fundamentally different, fully tailored to the target group and purpose.
When designing the online store, our design team approached very precisely, tailoring every detail to the Chicco brand book. The end result of their efforts paid off favorably with the approval of the owners of the company in Italy. Thus, the brand new online store for Bulgaria Chicco.bg has got an easy and convenient to navigate responsive design.
Some of the distinctive features that Stenik developed and implemented in the project are:
- Ability to preview products in different colors on a detailed page;
- Distinctive horizontal filters for easy shopping;
- Integration with the ERP solution that the client works with;
- Simple one-step checkout;
- Integration of online store with Speedy courier company;
- An illustrative demonstration in the cart of the total order amount, accompanied by information, on how much remains until free shipping.
