Dilios is a renowned brand in the trade of bed linen, towels, and home textiles. With the largest collection of patented designs for bed linen in Bulgaria, Dilios has established collaborations with renowned interior design studios in Europe. Their product portfolio includes bed linen, bedspreads, towels, robes, beach towels, blankets, pillows, and more.
In 2017, Dilios entrusted the Stenik team to develop their B2C online store based on Magento. Since then, we have not only taken care of the technical support but also contributed to the continuous development of their online store.
Remaining committed to meeting user needs and preferences, Dilios turned to us for the development of a comprehensive eCommerce solution, combining B2B and B2C segments into one platform. They desired to create a new e-commerce platform that caters to both B2B clients and end consumers. To achieve this, the first step was to migrate the platform to the latest version of Magento, accompanied by a comprehensive redesign of the B2C store based on the Hyvä Magento 2 Theme. Additionally, we developed and integrated a B2B solution into the same Magento administration, meeting the specific business requirements.
In the new e-commerce store, we implemented the following distinctive features and improvements:
- Clean and stylish UX design;
- Hyvä Storefront for excellent online store speed performance;
- Dynamic and modern homepage with parallax effect for a visually appealing and interesting experience;
- Optimized navigation, improved mega menu, enhanced filters, and sorting with more criteria;
- Fast and accurate search based on Elastic Search technology;
- Price sliders for easier filtering;
- Providing different price lists specific to the B2B segment;
- Infinite scrolling for convenient product browsing;
- RMA functionality for optimized return and replacement processes;
- Sliders with recently viewed and recommended products, as well as Automatic Related Products that can be combined with viewed items;
- Related colors - when viewing a product in detail, other available colors are visualized;
- Banner carousels at the top of the product list page, presenting special offers, new products, or other important messages;
- Additional product labels - "new", "promotion", "eco", "clearance", and "for hotels";
- Option: "Order now and receive on" to inform when the customer can expect delivery;
- Easy and convenient login and registration through social networks (Google or Facebook);
- A rich set of marketing tools improving promotion and offering capabilities;
- Newsletter subscription synchronized with MailChimp;
- Integrated live chat - FB Messenger;
- Feedback form for user interaction;
- Synchronization with the Aurora ERP system for better inventory and order management;
- Integration of courier companies Speedy and Econt in the e-store checkout with API pricing for delivery to the office and personal address;
- Static delivery method for B2B consumers;
- Delivery method restrictions are based on customer group;
- Hyva performance ensures fast loading of the online store's pages;
- Notification of availability;
- Individual design page and inquiry form for hotel orders.
The new dilios.bg e-commerce store provides extensive functionality for both B2B and B2C segments, aiming to achieve maximum customer satisfaction and optimal user experience.